Try gimmicks! Go out in costumes! Hand out free stuff!
Have fun on the Royal Mile!
Be very kind to strangers when flyering. Don’t attack people’s personal space – they will not appreciate it. Have a few key phrases about your show when your flyering, and make sure you have your whole team out flyering. At least an hour a day can pull in the numbers for your show. The Royal Mile is the best place to convince people about your show, because that is where the Box Office is situated. Hand out free tickets for the first week to spread and create buzz for your show.
PHILIPPA MANNION 